srWriter

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The issue. Consider businesses where customers are found or lost, detailed transactions are recorded and stored, measurements are made based on the value and quantity of goods or services, demand goes up or down, the market changes. How do you process all this data? How do you make sure that right people get the information they need to support decisions they need to make? How do you filter out what is important and what is not? How do you support the constant demands for business intelligence without continually spending resources executing queries, generating reports and sending out summaries?

The solution. SRW is a Java-based product that enables the synthesis of data and the communication of information to stakeholders across a corporate enterprise. In the hands of a senior information technology officer, it is more than a standard SQL report writer; it is a strategic communications tool. Using SRW, you can define all the queries and reports you need to manage your business. Once defined, you can choose how often to run them, when and to whom they should be sent and how they should be delivered.

For example, you may track customers and generate a report that can be sent to marketing that defines how your business is evolving - or you may define thresholds in terms of how transactions are monitored and automatically send an email message to executives needing to track day-to-day operations. The choice is yours. SRW provides a cost-effective solution that reduces the time required to support the need to deliver the right information, at the right time, to the right person using the right delivery method.

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